Once distribution services are added to a title in Lightning Source's system, Ingram sends a metadata feed to our downstream data subscribers including retail partners. The retail partners receive this metadata and decide what specific data they will display on their website and whether the title will be available for sale.
Retail stores that purchase books from Ingram can search for your book on their website and purchase it through Ingram.
While Ingram allows your book to be available for sale, there is no guarantee that retailers or libraries will order and stock your book. We cannot guarantee sales.
It is up to the publisher and/or author to market and promote the book to consumers, bookstores, retailers, and libraries. More information on advertising opportunities and marketing best practices can be found here.